Resume
5 Years Design Experience

Bobby Zhao
Product Designer

Criticalchat

Criticalchat

Centralize and personalize family caregiver resources to provide quick, accessible, and community-oriented support.

Centralize and personalize family caregiver resources to provide quick, accessible, and community-oriented support.

Responsibilities

Responsibilities

Design Research,User Interview, Ideation, UIUX

Design Research,

User Interview,

Ideation, UIUX

Design Research,

User Interview, Ideation, UIUX

Background

Most AI platforms function as single-turn input-output systems, providing responses based on direct prompts without facilitating iterative or divergent thinking. This limitation curtails the development of critical thinking skills by reinforcing surface-level understanding or confirmation bias

The WHO reports 4.5 billion people lack access to essential health services.

Confirmation Bias

Mental Model Stagnation

Speed over Quality

Problem
Urgency

Cognitive Atrophy

The WHO reports 4.5 billion people lack access to essential health services.

Studies highlight that many gen-AI users engage in cognitive offloading, an unconscious act of delegating cognitive tasks to external tools to reduce mental effort, due to intellectual complacency and product convenience.

The WHO reports 4.5 billion people lack access to essential health services.

In EEG testing, frequent gen-AI users also showed much lower neural engagement in memory and creativity regions. They also became increasingly less diligent and defaulted to "cut-and-paste" behavior.

The WHO reports 4.5 billion people lack access to essential health services.

On Critical
Thinking

What Define Critical Thinking?

The WHO reports 4.5 billion people lack access to essential health services.

Studies highlight that many gen-AI users engage in cognitive offloading, an unconscious act of delegating cognitive tasks to external tools to reduce mental effort, due to intellectual complacency and convenience.

The WHO reports 4.5 billion people lack access to essential health services.

Pascarella & Terenzini Measures

The WHO reports 4.5 billion people lack access to essential health services.

Reasoning

Reasoning

Detecting misuse of deifintions

Detecting misuse of deifintions

Argument Analysis

Argument Analysis

Making strong arguments

Making strong arguments

Thinking as Hypothesis Testing

Thinking as Hypothesis Testing

Check for sample size when a generalization is made

Check for sample size when a generalization is made

Likelihood & Uncertainty Analysis

Likelihood & Uncertainty Analysis

Predict the probability of an event occurrence

Predict the probability of an event occurrence

Decision Making & Problem Solving

Decision Making & Problem Solving

Actively seeking analogies

Actively seeking analogies

Gerlich, Michael. 2025. "AI Tools in Society: Impacts on Cognitive Offloading and the Future of Critical Thinking" Societies 15, no. 1: 6. https://doi.org/10.3390/soc15010006

the Delphi Report

The WHO reports 4.5 billion people lack access to essential health services.

Interpretation

Interpretation

Understanding experiences/data/rules

Understanding experiences/data/rules

Analysis

Analysis

Identify inferential relationships among concepts

Identify inferential relationships among concepts

Evaluation

Evaluation

Assessing statement/representation credibility

Assessing statement/representation credibility

Inference

Inference

Acquire additional elements needed to draw conclusions

Acquire additional elements needed to draw conclusions

Self-Regulation

Self-Regulation

Self-consciously monitoring one's cognitive activities and results deduced

Self-consciously monitoring one's cognitive activities and results deduced

Facione, Peter. (1989). Critical Thinking: A Statement of Expert Consensus for Purposes of Educational Assessment and Instruction. Research Findings and Recommendations. 315.

What limits cognitive stimulation in current gen-AI interactions?

What limits cognitive stimulation in current gen-AI interactions?

Research
Method

Research
Method

Prior to in-depth one-on-one interviews, we designed a detailed survey questionnaire to provide us with preliminary understanding of the family caregiver profile. We refined our interview guide based on the findings in this survey.

User
Behaviors

User
Behaviors

Selective Bias

For

The current interaction is dominated by

Interviews Insights

Interviews Insights

Pain Point
Definition

Pain Point
Definition

Based on research findings, we narrowed down the biggest pain point to trouble finding and retaining relevant caregiving information and resources in the early stage of caregiving (first 12 months).


The consequences are detrimental:

The WHO reports 4.5 billion people lack access to essential health services.

Wasted Time

The WHO reports 4.5 billion people lack access to essential health services.

Frequent Burnout

The WHO reports 4.5 billion people lack access to essential health services.

Preventable Harms

The WHO reports 4.5 billion people lack access to essential health services.

Emotional Isolation

The WHO reports 4.5 billion people lack access to essential health services.

User
Segmentation

User
Segmentation

To address the multifaceted factors that attribute to caregiving burnouts, we mapped out pain points based on three contexts: stage of aging, caregiver perspective and elder perspective.


We have identified first time caregiver (0-12 months) with elders who are in advanced stage of cognitive and physical decline to be our target users, who currently experience the most pain points while underserved by existing service infrastructures.

The WHO reports 4.5 billion people lack access to essential health services.

Personas

The WHO reports 4.5 billion people lack access to essential health services.

How can AI-copilot become a part of the human critical thinking instead of a mere external static suggestion/output tool

How can AI-copilot become a part of the human critical thinking instead of a mere external static suggestion/output tool

Features
Definition

01

01

Assumption Callouts

Assumption Callouts

03

03

Context Elaboration

Context Elaboration

02

02

Counter Arguments

Counter Arguments

Ideation

Product Goals


We began product conceptualization with the brainstorming and affinity mapping of product feasibility and desirability goals.

Scarlet Skies - BBC Rebound - BBCPie

Storyboard

Extension

Engagement

Enticement

User sees WeCare poster at key clinic waiting room and is handed WeCare journal

User scans QR code to download app or visits website

User enters information to set up profile

User browses through personalized caregiving guideline and community knowledge shares based on matching algorithm

User experiences frustration in a specific caregiving task

Visitor hunts for key phrases on WeCare, eyeing possible remedies

User browses through solutions/strategies posted by other family/professional caregivers (personalized knowledge transfer)

User tries out and fine tunes different solutions. 

User documents each solution experience and strategy variance based on the modification

User’s modified solution is added to the online repertoire as a solution variation

The Journal Packet

The Journal Packet

Offers a high-level overview of caregiving, equipping them with guiding and reflective questions around 5 key areas:



  1. Finding Care

  2. Financing Care

  3. Coordinating care 

  4. Planning Ahead

  5. Caring for Yourself

The Digital Twin

The Digital Twin

Exploration

Journal to Digital

Exploration

Journal to Digital

Navigation

Problem-specific

Resources

Navigation

Problem-specific

Resources

Execution

App to Journal

Execution

App to Journal

Engagement

Social Connection

Engagement

Social Connection

In-depth

information hub

In-depth

information hub

Personalized

Results

Personalized

Results

Applicable

Materials

Applicable

Materials

Dynamic

Community

Dynamic

Community

Product
Planning

Product
Planning

Product Planning

Core Features


  1. Searchable Knowledge Base

    Function: Allows caregivers to input questions and browse categories.

    Components:

    • Smart search bar (natural language queries)

    • Categorized resource hub (FAQs, common scenarios)


  1. Resource Recommendation Engine

    Function: Matches users with vetted care resources based on eligibility and needs.

    Components:

    • Onboarding form

    • Resource matching algorithm


  1. Community Knowledge Share

    Function: Let caregivers post questions and journal experiences that others can engage with.

    Components:

    • Community feed with search, tags, and likes

    • “Care Journal” for story logging


  1. Caregiving Roadmap

    Function: Visual step-by-step guide of a personalized caregiving journey.

    Components:

    • "To-do list" task recommendation

    • Progress tracker

 

Core Features


  1. Searchable Knowledge Base

    Function: Allows caregivers to input questions and browse categories.

    Components:

    • Smart search bar (natural language queries)

    • Categorized resource hub (FAQs, common scenarios)


  1. Resource Recommendation Engine

    Function: Matches users with vetted care resources based on eligibility and needs.

    Components:

    • Onboarding form

    • Resource matching algorithm


  1. Community Knowledge Share

    Function: Let caregivers post questions and journal experiences that others can engage with.

    Components:

    • Community feed with search, tags, and likes

    • “Care Journal” for story logging


  1. Caregiving Roadmap

    Function: Visual step-by-step guide of a personalized caregiving journey.

    Components:

    • "To-do list" task recommendation

    • Progress tracker

 

Sketches Feedback

The initial wireframe responses indicate that users prefer ease of information navigation and light cognitive load

Too much text on home page dashboard can be overwhelming

Too much text on home page dashboard can be overwhelming

It is helpful to see "similar solutions" on community posts

It is helpful to see "similar solutions" on community posts

All care resources and posts seem text heavy

All care resources and posts seem text heavy

Unclear how the app is connected to the journal packet

Unclear how the app is connected to the journal packet

Mid-Fi
Wireframe

Mid-Fi
Wireframe

Final
Design

Final
Design

Exploration

Journal to App

Wecare journal’s digital twin provides a bridge to additional in-depth caregiving resources all in one place

Wecare journal’s digital twin provides a bridge to additional in-depth caregiving resources all in one place

Navigation

Personalized Directory

Personalized curation of caregiving suggestions and resources based on user profile
Personalized curation of caregiving suggestions and resources based on user profile

Problem-specific solutions explored by fellow caregiving users

Problem-specific solutions explored by fellow caregiving users

Action

App to Journal

Top community inputs are featured in the next version of wecare journal, validating users’ contribution

Top community inputs are featured in the next version of wecare journal, validating users’ contribution

Applying community validated materials and practice to users’ own caregiving workflow

Applying community validated materials and practice to users’ own caregiving workflow

Engagement

Community Connection

Gamification encourages user participation and recognizes caregivers’ value

Gamification encourages user participation and recognizes caregivers’ value

Community-centric engagement promotes connections and minimizes social isolation

Community-centric engagement promotes connections and minimizes social isolation